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Hildegard Castens, the Spa Manager at Delaire Graff Lodges & Spa in Stellenbosch, will speak on the Spa Menu Engineering panel at the 2019 World Spa & Wellness Africa Convention, which runs at Gallagher Convention Centre on 1 & 2 September.
What would you like delegates to take away from your session?
The realisation that with purpose, passion and a plan, you CAN be the difference you wish to see in the world.
Why do you think the topic of creating unique and innovative spa treatment menus is so important?
In the past few years, wellness has become a dominant lifestyle value that is profoundly changing consumer behaviour and the wellness market. With an increase in the wellness economy, you also have a substantial increase in competition. Therefore, in order to be successful, it is vital to create unique concepts. And, with a touch of creative flair, the opportunities are endless.
What are the key reasons you want to speak at the World Spa & Wellness Africa Convention?
This is a powerful platform to share knowledge, ideas and inspiration amongst our industry experts. I wish to share my passion and ideas, but more importantly, I wish to learn from others.
Why do you think it’s important for industry professionals to attend events like this?
The wellness market is valued at $4.2 trillion and represents 5.3% of the global economic output. All of the professionals attending the convention are part of that 5.3%. Imagine what we can achieve if we could brainstorm together and determine the future trends of our industry at event like this one.
What would you say is the biggest challenge facing the spa industry today?
In my experience, I find recruiting quality staff to be the most challenging issue facing our industry. It is so important for newly qualified therapists to realise that you have to put in the hours and gain the experience and knowledge wherever possible.
Hildegard Carstens is speaking on the panel – Spa Menu Engineering – at 11h30 on Monday, 2 September.
The 2019 World Spa & Wellness Africa Convention takes place at Gallagher Convention Centre in Midrand on 1 & 2 September, as part of the Professional Beauty Johannesburg Expo.
For more information on the convention programme log on to https://www.probeauty.co.za/wsw