Aesthetic Medicine Magazine UK reports that patients under the age of 40 are generating more aesthetic treatment sales compared to the over-60 age group.
This is according to data from GuidePoint Qsight, which reveals that in March and April 2021, spending by patients aged under 40 increased by 70%, compared to the same months in 2019 (as a pre-pandemic baseline). Conversely, treatment sales by patients over 60 decreased by 6%.
The data company has collected point-of-sale and survey data from hundreds of clients in the US since 2007 and gives insight into near-real-time data. Overall treatment sales grew 27% in March and 14% in April compared to the same months in 2019, with non-surgical skin tightening and toxin injections experiencing the highest increases at 36% and 32% respectively.