How to attract the right staff to your salon

Photo by Christina Morillo from Pexels

The average worker will likely change jobs every five years, while about 23% of employees look for a new job at least once a year.

So says beauty business expert, Liz McKeon, in an article in the July 2022 issue of the Professional Beauty digital magazine.

Says McKeon: “As a business owner, there are many challenges to achieving success, such as customer acquisition, revenue and profit growth. However, the greatest challenge for all salon businesses is how to attract and retain great people. Without a great team, your salon cannot succeed.

“Today, employees are placing greater emphasis on a good work-life balance and a sense of purpose beyond financial success. Although salary remains a motivating factor driving the decision of employees, their well-being, personal progression and most importantly of all, their cultural fit with their prospective employer, all have an important part to play.

“Hiring the right person is essential. Your business is only as good as your employees and every employee represents a facet of your salon to clients. Hiring the wrong candidate will cost you more than just money.”

To read McKeon’s advice on how to source and retain the right staff, go to pages 15 and 16 of the magazine. Click here

https://issuu.com/professionalbeautysa/docs/pbjuly_2022/15?fr=sMjY4ZTUxOTA2OTM