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A great big beauty industry bonanza

Photo by Samantha Borges on Unsplash

In an industry-wide virtual event not to be missed, the Professional Beauty South Africa Online Conference and Expo will take place on Sunday, 23 May and Monday, 24 May, on a fully interactive digital platform.

Says Professional Beauty commercial director, Phil Woods, “Due to market conditions resulting from the economic fallout of the COVID-19 pandemic, and over which Professional Beauty has absolutely no control, we have decided to replace our previously announced series of monthly themed virtual events with a single, all-inclusive event on 23 and 24 May. This will cover the whole gamut of the industry – namely beauty, nails, make-up, lashes & brows, spa, aesthetic medicine and hair. There will be informative conferences dedicated to each sector, as well as an exciting virtual expo featuring a host of top professional brands showcasing their latest products and services.”

Woods points out that the event is free to delegates wanting to attend and offers an unparalleled online platform for connecting with the industry via a network lounge and interacting directly with brands. There will also be ‘speed dating’ style business sessions in which registered delegates can participate.

The event will offer exhibitors the opportunity to showcase their latest wares and connect directly with the owners and managers of salons, spas and medical aesthetic clinics, as well as with therapists.

Watch this space for details.

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