ENTRANCE POLICY: Professional Beauty is reserved for trade and professional visitors only. Due to the professional nature of the event, babies and children under 16 cannot be admitted.
Taking business skills to the next level12 February 2018Business survival tips, the hiring of staff & industry requirements, SOPs, managing resources with software, and social media marketing will be covered in the Business Workshops taking place at Professional Beauty Cape Town on 5 March, at The Lookout, V&A Waterfront. Professional Beauty has assembled a team of top experts in their respective fields to present at the Business Workshops. Experts include Shelley Nelson of Socially Savvy, who talk about how the use of social media tools through mobile technology has changed the way that people are communicating and made social media so accessible that it is now part of everyday life. Nelson will reveal how to best use social media to market your business. A panel of experts will share their beauty business survival tips to implement in your business, covering all the beauty business musts to make sure you survive in a competitive industry.The importance of SOPs (Standard Operational Procedures) & Staff Organisation will be unpacked by leading independent spa consultant, Francisco Caceres Garcia. He will demonstrate how having well-developed organisational skills and learning to survive in a world of beauty surrounded by various daily challenges and circumstances is vitally important. Garcia will focus on how the way you interact, conduct yourself and deal with situations in a positive, confident and constructive manner, will have an overall effect on your success and lead to a far more productive, beneficial and sustaining career.Chris Parker of ESP online will talk about how to add new functionality to your management software, by adding specialised modules and customising software to your specific needs.For more information and to book your place at the Business Workshops, log on to http://www.probeauty.co.za/workshops.htm